Identifying Donor Base for Future Fundraising Efforts

Post Date: January 23, 2007

Contact: Sandra Sonnen (e-mail Sandra here for more information)

Firm: Mary Mother of God Mission Society

Preferred Region or State of Student: USA

Project Description: Mary Mother of God Mission assist 2 American priests in the Far East of Russia. 11 years old now, we want to explore our data base. We have a donor base of 7,000. 3,000 are active, have donated with in the past year. We want to know how many have donated regularly, what States are the most lucrative.

• Evaluate numbers, Compare to missionary visits, conferences we attend, our web site, charitable works in Russia that donors might be interested in funding. What keeps the donations coming?
• How do we use our data base to determin where we go next.
• Our web site is huge but out dated It also needs tech work.
• We generate almost a million dollars a year, how can we increase this according to the numbers we will see vs the efforts we have made in the areas around the US.

Skills needed:

• Microsoft Access data base customized for our use
• Microsoft Front Page used for our web site